Before you put your content into the ECU WebCMS, check the formatting of your page and consider how you’ll use headings, downloads and other content types to structure your pages.
Page titles use the style Heading 2. This style is automatically formatted within the ECU WebCMS.
All subsequent sub-headings should use either style Heading 3 or style Heading 4. Using style headings rather than bolding text ensures accessibility requirements are met and helps with readability.
To help your readers find the information they’re looking for, you should do two things:
For example, one of the web pages on Brand and Marketing's intranet is about ‘Sourcing images’ (headline). The sub-headings simply describe typical tasks people undertake relating to ECU corporate images:
Bulleted lists help readers scan web pages. Lists should begin with an introductory sentence, then a colon:
Each of the points above should seamlessly follow the introduction.
For lists with complete sentences, use a full stop and begin the sentence with a capital.
Unless your content is ready to publish, don’t go live with your web page. Never publish pages with ‘under construction’ or ‘more information coming soon’ messages.
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